Verifying dynamic Kano’s model to support new product/service development
Purpose: Although firms try to shorten time-to-market, the duration of product development projects might anyway jeopardize the assumptions made at the beginning of the design process. This includes the definition of product attributes for ensuring customer satisfaction, thus forecasting techniques...
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Format: | Article |
Language: | English |
Published: |
OmniaScience
2018-07-01
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Series: | Journal of Industrial Engineering and Management |
Subjects: | |
Online Access: | http://www.jiem.org/index.php/jiem/article/view/2591 |