Worlds in the Making: Design, Management, and the Reform of Organizational Culture

The introduction of design and design thinking into the management of organizations is at an early stage. Most of the research and applications of design have focused on attitudes, skills, methods, and techniques. These have been applied to tactical issues of the development of products and services...

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Bibliographic Details
Main Author: Richard Buchanan
Format: Article
Language:English
Published: Elsevier
Series:She Ji: The Journal of Design, Economics and Innovation
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2405872615000039