Management of innovations in the development of marketing management in higher education of the Republic of Srpska
Proper consideration of factors and circumstances that create the atmosphere of the market is the main goal of a modern-oriented higher education institution, in order to align itself with current demand and to define marketing strategy which will match the current situation. Besides analyzing curre...
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| Format: | Article |
| Language: | English |
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University of Novi Sad - Faculty of Economics, Subotica
2016-01-01
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| Series: | Anali Ekonomskog fakulteta u Subotici |
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| Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/0350-2120/2016/0350-21201635085G.pdf |