Research on the Application of Western Culture in Tourism Product Image Design

Under the background of One Belt and One Road, western cultural factors, especially western taboo culture, should be taken into consideration in the image design of tourism products when developing tourism. Based on the principle of image positioning, this paper puts forward some preliminary suggest...

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Main Author: Xie Liqin
Format: Article
Language:English
Published: EDP Sciences 2020-01-01
Series:E3S Web of Conferences
Online Access:https://www.e3s-conferences.org/articles/e3sconf/pdf/2020/49/e3sconf_astfe2020_03002.pdf
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spelling doaj-411c4d0d428e4818856693e5f8bc3b262021-04-02T16:51:02ZengEDP SciencesE3S Web of Conferences2267-12422020-01-011890300210.1051/e3sconf/202018903002e3sconf_astfe2020_03002Research on the Application of Western Culture in Tourism Product Image DesignXie Liqin0Applied Science College of Jiangxi University of Science and TechnologyUnder the background of One Belt and One Road, western cultural factors, especially western taboo culture, should be taken into consideration in the image design of tourism products when developing tourism. Based on the principle of image positioning, this paper puts forward some preliminary suggestions in this regard.https://www.e3s-conferences.org/articles/e3sconf/pdf/2020/49/e3sconf_astfe2020_03002.pdf
collection DOAJ
language English
format Article
sources DOAJ
author Xie Liqin
spellingShingle Xie Liqin
Research on the Application of Western Culture in Tourism Product Image Design
E3S Web of Conferences
author_facet Xie Liqin
author_sort Xie Liqin
title Research on the Application of Western Culture in Tourism Product Image Design
title_short Research on the Application of Western Culture in Tourism Product Image Design
title_full Research on the Application of Western Culture in Tourism Product Image Design
title_fullStr Research on the Application of Western Culture in Tourism Product Image Design
title_full_unstemmed Research on the Application of Western Culture in Tourism Product Image Design
title_sort research on the application of western culture in tourism product image design
publisher EDP Sciences
series E3S Web of Conferences
issn 2267-1242
publishDate 2020-01-01
description Under the background of One Belt and One Road, western cultural factors, especially western taboo culture, should be taken into consideration in the image design of tourism products when developing tourism. Based on the principle of image positioning, this paper puts forward some preliminary suggestions in this regard.
url https://www.e3s-conferences.org/articles/e3sconf/pdf/2020/49/e3sconf_astfe2020_03002.pdf
work_keys_str_mv AT xieliqin researchontheapplicationofwesterncultureintourismproductimagedesign
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