Research on the Application of Western Culture in Tourism Product Image Design

Under the background of One Belt and One Road, western cultural factors, especially western taboo culture, should be taken into consideration in the image design of tourism products when developing tourism. Based on the principle of image positioning, this paper puts forward some preliminary suggest...

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Bibliographic Details
Main Author: Xie Liqin
Format: Article
Language:English
Published: EDP Sciences 2020-01-01
Series:E3S Web of Conferences
Online Access:https://www.e3s-conferences.org/articles/e3sconf/pdf/2020/49/e3sconf_astfe2020_03002.pdf