Event: Strategies of Tourism Development in Primorsky Krai (Russia)

Primorsky Krai with its rich natural tourism potential hasn’t yet found its place in the international market, so event-marketing can help to solve this problem. The impact of mass events may occur as an indirect and direct inclusion in the program of the tour. In this work there are examples of pub...

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Bibliographic Details
Main Authors: Natalya Stepanovna Martyshenko, Angelina Georgievna Kim
Format: Article
Language:English
Published: EconJournals 2017-03-01
Series:International Review of Management and Marketing
Subjects:
Online Access:https://dergipark.org.tr/tr/pub/irmm/issue/32094/355404?publisher=http-www-cag-edu-tr-ilhan-ozturk