Traditional Commerce Versus Electronic Commerce: A Case Study Under The Logistics Costs Management View
The aim of this article is to see how a large Brazilian company of the retail sector makes the measurement and analysis of logistics costs of both its physical operations (traditional trade) as their virtual transactions (e-commerce). The research has been conducted in the contributions of strategic...
Main Authors: | Marcos Antônio de Souza, Lindones Bisuti Lemos, Lucas Seffrin Zorzo |
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Format: | Article |
Language: | Portuguese |
Published: |
Universidade Federal do Rio de Janeiro
2014-08-01
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Series: | Revista Sociedade, Contabilidade e Gestão |
Subjects: | |
Online Access: | http://www.atena.org.br/revista/ojs-2.2.3-06/index.php/ufrj/article/viewFile/2260/1966 |
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