Impact of a Mediating Role of Repurchase Intentions on Customer Retention

Research in the area of packaged tour services, provided by the national and foreign tour operators has concentrated on mutual relationships among tourist-perceived service quality, satisfaction and repurchase intentions. However, little research in this domain has been done to explain the impact of...

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Bibliographic Details
Main Authors: Milan Ambrož, Branko Lotrič
Format: Article
Language:English
Published: University of Zagreb, Faculty of Transport and Traffic Sciences 2009-09-01
Series:Promet (Zagreb)
Online Access:http://www.fpz.unizg.hr/traffic/index.php/PROMTT/article/view/249