Activism, Advertising, and Far-Right Media: The Case of Sleeping Giants

This study examines the international activist movement known as Sleeping Giants, a social-media “campaign to make bigotry and sexism less profitable” (Sleeping Giants, n.d.). The campaign originated in the US with an anonymous Twitter account that enlisted followers in encouraging brands to pull th...

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Bibliographic Details
Main Authors: Joshua A. Braun, John D. Coakley, Emily West
Format: Article
Language:English
Published: Cogitatio 2019-12-01
Series:Media and Communication
Subjects:
Online Access:https://www.cogitatiopress.com/mediaandcommunication/article/view/2280