PR 2.0 and interaction of Turkish Brands in Terms of Brand Awareness
Today, under the affect of market conditions, companies prefer social media channel with the aim of reaching their target population, interacting with their customers directly and expressing their brands more powerfully in the market. Companies are trying to perform new strategies for creating close...
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Format: | Article |
Language: | English |
Published: |
Akademik Bilişim Araştırmaları Derneği
2012-11-01
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Series: | Online Academic Journal of Information Technology |
Subjects: | |
Online Access: | http://www.ajit-e.org/download_pdf.php?id=55&f=55_rev1.pdf |