The Wine Industry & the COVID-19 Pandemic

When faced with extreme uncertainty and disruption, firms with superior knowledge and skills can not only identify more opportunities, but they can also envision how they will successfully exploit them. Firms that have developed the relevant knowledge, skills, and capabilities are more likely to act...

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Bibliographic Details
Main Authors: Sergio Canavati, Matthew Bauman, Damien Wilson
Format: Article
Language:English
Published: The Wine Business Institute at Sonoma State University 2020-12-01
Series:Wine Business Journal
Subjects:
Online Access:https://wbcrj.scholasticahq.com/article/22054-the-wine-industry-the-covid-19-pandemic