Spreading the cult body on YouTube: A case study of "Telephone" derivative videos
This case study of spreadability analyzes the Lady Gaga music video "Telephone," which has been appropriated and reworked by YouTube users sharing derivative works online. What properties of the music video stimulate user appropriation? What hybrid audiovisual forms are emerging from its r...
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Format: | Article |
Language: | English |
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Organization for Transformative Works
2012-03-01
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Series: | Transformative Works and Cultures |
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Online Access: | http://journal.transformativeworks.org/index.php/twc/article/view/313/300 |