Spreading the cult body on YouTube: A case study of "Telephone" derivative videos

This case study of spreadability analyzes the Lady Gaga music video "Telephone," which has been appropriated and reworked by YouTube users sharing derivative works online. What properties of the music video stimulate user appropriation? What hybrid audiovisual forms are emerging from its r...

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Bibliographic Details
Main Author: Agnese Vellar
Format: Article
Language:English
Published: Organization for Transformative Works 2012-03-01
Series:Transformative Works and Cultures
Subjects:
Online Access:http://journal.transformativeworks.org/index.php/twc/article/view/313/300