Merchandising and its role in the modern restaurant business
The article deals with the components of merchandising systems and its role in the formation of the competitive restaurant business today; reveals the basic prerequisites of merchandising and its definition.; analyses techniques of the visual merchandising and communication merchandising that is use...
Main Author: | Iryna Shamara |
---|---|
Format: | Article |
Language: | English |
Published: |
V. N. Karazin Kharkiv National University
2017-12-01
|
Series: | Вісник Харківського національного університету імені В.Н. Каразіна: Серія Міжнародні відносини, економіка, країнознавство, туризм |
Online Access: | https://periodicals.karazin.ua/irtb/article/view/10028/9551 |
Similar Items
-
The development trends of the restaurant industry of Ukraine in the conditions of globalization
by: Iryna Shamara, et al.
Published: (2019-02-01) -
Railway and the transportation of merchandise in modern Taiwan
by: Wang Shan Shan, et al.
Published: (1999) -
CRISIS MANAGEMENT OF RESTAURANT BUSINESS IN MODERN CONDITIONS
by: A. A. Bakhareva
Published: (2015-04-01) -
Relevance of communications at sale points in the modern concept of merchandising
by: Kataev Andrey
Published: (2016-08-01) -
THE ROLE OF MERCHANDISER IN MANAGING THE SUPPLY CHAIN
by: Ali, Zeeshan
Published: (2010)