A MODEL FOR INTEGRATED SOFTWARE TO IMPROVE COMMUNICATION POLICY IN DENTAL TECHNICAL LABS
Introduction: Integrated marketing communications (IMC) are all kinds of communications between organisations and customers, partners, other organisations and society. Aim: To develop and present an integrated software model, which can improve the effectiveness of communications in dental technica...
| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Peytchinski Publishing
2017-06-01
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| Series: | Journal of IMAB |
| Subjects: | |
| Online Access: | http://www.journal-imab-bg.org/issues-2017/issue2/JofIMAB-2017-23-2p1591-1594.pdf |