THE IMPACT OF SOCIAL MEDIA USAGE AND SELF-ESTEEM ON CONSPICUOUS CONSUMPTION: INSTAGRAM USER OF HIJABERS COMMUNITY BANDUNG MEMBER
This research is aimed at finding out the relationship between social media usage, self-esteem, and conspicuous consumption. Appearance of social media has changed the landscape of traditional conspicuous consumption theory, because all consumption has the possibility to be conspicuous consumption b...
Main Authors: | , , , , |
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Format: | Article |
Language: | English |
Published: |
Social Sciences Research Society
2018-07-01
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Series: | International Journal of eBusiness and eGovernment Studies |
Online Access: | http://www.sobiad.org/eJOURNALS/journal_IJEBEG/arhieves/IJEBEG_2018_2/Bambang_Widjajanta.pdf |