THE IMPACT OF SOCIAL MEDIA USAGE AND SELF-ESTEEM ON CONSPICUOUS CONSUMPTION: INSTAGRAM USER OF HIJABERS COMMUNITY BANDUNG MEMBER

This research is aimed at finding out the relationship between social media usage, self-esteem, and conspicuous consumption. Appearance of social media has changed the landscape of traditional conspicuous consumption theory, because all consumption has the possibility to be conspicuous consumption b...

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Bibliographic Details
Main Authors: Bambang Widjajanta, Syamsul Hadi Senen, Masharyono, Lisnawati, Claudita Putri Anggraeni
Format: Article
Language:English
Published: Social Sciences Research Society 2018-07-01
Series:International Journal of eBusiness and eGovernment Studies
Online Access:http://www.sobiad.org/eJOURNALS/journal_IJEBEG/arhieves/IJEBEG_2018_2/Bambang_Widjajanta.pdf