Picking out a wine: Consumer motivation behind different quality wines choice
The quality scale of Italian wines is mainly organized in four categories: PDO, PGI, basic and bulk wine. Our analysis explicitly investigates the patterns and determinants of consumption for these four different types of wine by analyzing a representative sample of consumers from a traditional wine...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Firenze University Press
2019-06-01
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Series: | Wine Economics and Policy |
Online Access: | http://www.sciencedirect.com/science/article/pii/S2212977418300164 |