PRODUCT QUALITY DEVELOPMENT ANALYSIS OF RICE BRAN CAKE BASED ON CONSUMERS’ EXPECTATION
This research analyzes consumer expectations for developing product quality of Rice Bran Cake. Quality Function Deployment (QFD) method is employed to ensure the product that entering the production phase will actually able to satisfy the consumer expectations. There are four phases in QFD method, n...
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| Format: | Article |
| Language: | English |
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University of Brawijaya
2017-06-01
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| Series: | AGRISE |
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| Online Access: | https://agrise.ub.ac.id/index.php/agrise/article/view/236 |