Customer Satisfaction in Business to Consumer (B2C) E-commerce: A Comparative Study of Turkey and Pakistan

The World Wide Web and the medium of internet have invaded the world from all directions and it has transformed the business and economies into series of electronic financial transactions. E-Commerce is a relatively new born phenomenon and this study explores into the realm of Business-to-Custome...

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Bibliographic Details
Main Authors: Sahal M. SHEIKH, Mehmet BASTI
Format: Article
Language:English
Published: Ala-Too International University 2015-11-01
Series:Eurasian Journal of Business and Economics
Subjects:
Online Access:http://www.ejbe.org/EJBE2015Vol08No16p073SHEIKH-BASTI.pdf