How Perceived Crisis Leads to Anti-Corporate Prejudice: Mediating Mechanisms of Negative Emotion and Stereotypes

How Perceived Crisis Leads to Anti-Corporate Prejudice: Mediating Mechanisms of Negative Emotion and Stereotypes

In contrast with the existing studies dealing with crisis communication strategies in most aspects of corporates, this study investigated the mechanism of anti-corporate prejudice toward personal-information leakage as part of corporate crisis. This study develops a structural model of anti-corporat...

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Bibliographic Details
Main Author: Eun Mi Lee
Format: Article
Language:English
Published: MDPI AG 2018-08-01
Series:Sustainability
Subjects:
perceived crisis
negative emotions
stereotypes
anti-corporate prejudice
crisis intentionality
personal-information leakage
Online Access:http://www.mdpi.com/2071-1050/10/8/2778

Internet

http://www.mdpi.com/2071-1050/10/8/2778

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