TRUST AND HABIT AS KEY SUCCESS ON DIGITAL CONSUMING BEHAVIOR IN INDONESIA MEDIATED BY BEHAVIOR INTENTION

<p><em>Personal perception as a fundamental factor on consumer buying behaviour especially on online shopping, triggered by internet access all over the world. In Indonesia personality aspect becomes a key factor regarding new technology adoption. Big internet user not yet automatically...

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Bibliographic Details
Main Authors: Daduk Mansur, Ernie Sule, Dwi Kartini, Yevis Marty Oesman
Format: Article
Language:English
Published: Asosiasi Fakultas Ekonomi & Bisnis Indonesia (AFEBI) 2018-12-01
Series:AFEBI Management and Business Review
Online Access:http://journal.afebi.org/index.php/ambr/article/view/197