Yaşlı Tüketiciler ve Yaşlı Tüketicilerin Harcama Eğilimlerinin Belirlenmesine Yönelik Bir Araştırma
Elderly population has been increasing in the World and in Turkey due to such factors as low rate of population growth, advances in health sector, low death rate, and increase in average life span. Target consumer mass of businesses is changing in accordance with the increase in elderly population....
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Format: | Article |
Language: | deu |
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Celal Bayar University
2006-01-01
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Series: | Yönetim ve Ekonomi |
Subjects: | |
Online Access: | http://www2.bayar.edu.tr/yonetimekonomi/dergi/pdf/c13s12006/mm.pdf |