Cultural Differences in Donation Decision-Making.

Decisions to help those in need are essential for human development and survival. Previous studies have demonstrated the "identified effect", in which one identifiable individual typically invokes stronger feelings of compassion and receives greater aid than statistical victim. However, th...

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Bibliographic Details
Main Authors: Yan Wang, Yi-Yuan Tang, Jinjun Wang
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2015-01-01
Series:PLoS ONE
Online Access:http://europepmc.org/articles/PMC4570768?pdf=render