An Assessment of Commercial Advertisement’s Effects on Consumer Buying Behaviour

Consumer buying behaviour is the study of individuals, groups, or organizations and all the activities associated with the purchase. This study aims to investigate the influence of commercial advertisement on consumer buying behaviour regarding internet companies in Erbil. The objectives of the stud...

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Bibliographic Details
Main Authors: Khurram Sultan, Gashaw Abdulrahman, Zhino Salam, Awin Mawlod, Rayan Dilshad
Format: Article
Language:English
Published: Ümit Hacıoğlu 2019-02-01
Series:International Journal of Research In Business and Social Science
Subjects:
Online Access:http://www.ssbfnet.com/ojs/index.php/ijrbs/article/view/258