Purchasing Counterfeits and Citizenship: Public Service Motivation Matters

Purchasing Counterfeits and Citizenship: Public Service Motivation Matters

The purpose of this study was to examine how consumers’ public service motivation (PSM) is related to ethical consumption behaviors and how past experience of unethical behavior can reduce the impact of PSM on ethical consumer behaviors. A nationally representative sample from South Korea...

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Bibliographic Details
Main Authors: Kwangho Jung, Seung-Hee Lee, Jane Workman
Format: Article
Language:English
Published: MDPI AG 2018-12-01
Series:Sustainability
Subjects:
consumer ethics
public service motivation
civic virtue
experience buying counterfeits
moral costs
Online Access:http://www.mdpi.com/2071-1050/11/1/103

Internet

http://www.mdpi.com/2071-1050/11/1/103

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