The Effects of In-Service Training Seminars on the Tourism Marketing Role of Professional Tour Guides
This study has investigated that how the compulsory in-service training seminars have affected the attitudes composing marketing function of guides. Questionnaire has aimed to investigate that there are meaningful satisfaction level differences between or among the guides in respect to their vario...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Isarder
2011-06-01
|
| Series: | İşletme Araştırmaları Dergisi |
| Subjects: | |
| Online Access: | http://www.isarder.org/isardercom/2011vol3no2/b22.pdf |