Effortful Processing Reduces the Attraction Effect in Multi-Alternative Decision Making: An Electrophysiological Study Using a Task-Irrelevant Probe Technique

Effortful Processing Reduces the Attraction Effect in Multi-Alternative Decision Making: An Electrophysiological Study Using a Task-Irrelevant Probe Technique

The attraction effect in multi-alternative decision making reflects the context-dependent violation of axioms that are considered fundamental to rational choice. This effect is believed to depend on relatively effortless and intuitive processing (System 1) rather than on effortful and elaborative pr...

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Bibliographic Details
Main Authors: Takashi Tsuzuki, Yuji Takeda, Itsuki Chiba
Format: Article
Language:English
Published: Frontiers Media S.A. 2019-04-01
Series:Frontiers in Psychology
Subjects:
decision making
attraction effect
cognitive resource
task-irrelevant probe
event-related potential
Online Access:https://www.frontiersin.org/article/10.3389/fpsyg.2019.00896/full

Internet

https://www.frontiersin.org/article/10.3389/fpsyg.2019.00896/full

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