PENGUKURAN INDEKS KEPUASAN PELANGGAN UNTUK PENINGKATAN KUALITAS LAYANAN
<em>Customer satisfaction index (CSI) can be used by companies as a measure of the level of customer satisfaction. CSI also be used to compare the performance of products/services with competitors. CSI measurement results can be used to set a strategy to improve the quality of services in orde...
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Format: | Article |
Language: | Indonesian |
Published: |
Universitas Kanjuruhan Malang
2015-05-01
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Series: | Jurnal Ekonomi Modernisasi |
Subjects: | |
Online Access: | http://ejournal.unikama.ac.id/index.php/JEKO/article/view/874 |