AN OVERVIEW OFASSOCIATION RULEMINING (ARM) ALGORITHMS FORMARKET BASKETANALYSIS (MBA)
Data mining is a technique that has become a widely accepted procedure for organizations in sourcing for data and processing it for decision making. Association rule mining is an aspect of data mining that has revolutionized the area of predictive modelling paving way for data mining technique to be...
Main Authors: | Izang A.A, Goga Nicolae, Kuyoro Shade, Adetunji O |
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Format: | Article |
Language: | English |
Published: |
Yeshwantrao Chavan College of Engineering, India
2017-07-01
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Series: | Journal of Research in Engineering and Applied Sciences |
Subjects: | |
Online Access: | http://www.mgijournal.com/Data/Issues_AdminPdf/100/1-Volume%202%20Issue%204%20%20October%202017.pdf |
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