Effects of the SARS-COV-2 Pandemic on the Marketing and the Consumption Activity
The business world has changed, the consumers and their consumer behaviour has changed, our society has changed and of course our day to day lives have changed with the spread of the SARS-COV-2 pandemic. The current paper represents a brief assessment of how the consumer/consumption behaviour of the...
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| Format: | Article |
| Language: | English |
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Sciendo
2020-12-01
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| Series: | Revista Academiei Forţelor Terestre |
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| Online Access: | https://doi.org/10.2478/raft-2020-0042 |