Pengaruh Tanggung Jawab Perusahaan dalam Menanggulangi Krisis terhadap Reputasi Perusahaan
Abstract: It must be admitted that reputation is an important part of company to run its business. Regarding the fact that reputation is very fragile in responding the influence of crisis, it is necessary to chose appropriate strategy in maintaining the reputation. Based on this regard, the resear...
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Format: | Article |
Language: | English |
Published: |
Universitas Atma Jaya Yogyakarta
2013-11-01
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Series: | Jurnal Ilmu Komunikasi |
Online Access: | http://ojs.uajy.ac.id/index.php/jik/article/view/175 |