Posthumanist perspectives on transhumanist marketing: More than human genes, more than market promotion

Transhumanism advocates enhancement of current human capacities with new technologies, in pursuit of human improvement and perfection, and thereby creates lucrative marketing opportunities. We use the broader concept of posthumanism, which includes this, but also all the other ways in which hum...

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Bibliographic Details
Main Authors: Alan Smart, Josephine Smart
Format: Article
Language:English
Published: Università degli Studi di Cagliari 2021-07-01
Series:Anuac
Online Access:https://ojs.unica.it/index.php/anuac/article/view/4891