Public Interest Communications: A Social Psychological Perspective
Public interest communications sheds light on how leaders and groups can optimize their social change efforts through strategic and science-based communication that serves the public good. This article examines how insights from the social psychological fields of social influence and intergroup rela...
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| Format: | Article |
| Language: | English |
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University of Florida, College of Journalism and Communications
2017-04-01
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| Series: | Journal of Public Interest Communications |
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| Online Access: | http://journals.fcla.edu/jpic/article/view/93314 |