Persuasion we live by: symbols, metaphors and linguistic strategies

Persuasive discourse, typically in political communication,  implies arousing adherence. Persuasion aims to bring out a shared semantic territory in the audience, a common, often hidden or unconscious, worldview. Naturally, persuasion is the privilege of a person someway associated with signs denoti...

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Bibliographic Details
Main Author: Benedetta Baldi
Format: Article
Language:English
Published: Firenze University Press 2020-09-01
Series:Quaderni di Linguistica e Studi Orientali
Subjects:
Online Access:https://oaj.fupress.net/index.php/bsfm-qulso/article/view/9706