Disempowering the Translator as Intercultural Mediator. The Age of the New Media
Marketing quality translations in view of advertising local cultures has become increasingly difficult in the context of the omnipresent electronic means of getting the message across. Today, intercultural mediation via translation has added the machine element to the traditional actors involved...
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| Format: | Article |
| Language: | English |
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Casa Cărții de Știință
2016-12-01
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| Series: | Cultural Intertexts |
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| Online Access: | http://files.cultural-intertexts.webnode.com/200000304-3512135123/112-123%20A.%20Praisler%20-%20Disempowering%20the%20Translator%20as%20Intercultural%20Mediator.%20The%20Age%20of%20the%20New%20Media.pdf |