The importance of corporate social responsibility for advertising of social capital in small and medium enterprises
Social, economic and technological changes within the modern world have transformed the role of companies before society and, through this prism, the issue of Corporative Social Responsibility stands out. However, for small and mediumsized companies, there are several limitations which prevent their...
Main Authors: | , |
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Format: | Article |
Language: | Portuguese |
Published: |
Universidade Federal de Santa Catarina
2010-01-01
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Series: | Revista de Ciências da Administração : RCA |
Subjects: | |
Online Access: | https://periodicos.ufsc.br/index.php/adm/article/view/14821 |