MUDANÇA ESTRATÉGICA E PROCESSO DE INSTITUCIONALIZAÇÃO EM UMA UNIVERSIDADE: O DESENVOLVIMENTO DE ESQUEMAS INTERPRETATIVOS ENTRE OS GESTORES
The objective of the research was to identify and analyze ide as, values and beliefs present in the cognitive processes of the managers of a new university unit deployment of a new strategy. From questions about the dimensions of change proposed by Mintzberg et al.. (2006), is rated the development...
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| Format: | Article |
| Language: | Spanish |
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Universidade Federal de Santa Catarina
2014-01-01
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| Series: | Revista Gestão Universitária na América Latina |
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| Online Access: | http://www.redalyc.org/articulo.oa?id=319332709012 |