Pengaruh Perceived Ease Of Use Terhadap Repurchase Usefulness Dan Trust Sebagai Variabel Mediasi
The purpose of this study is to describe and analyze the direct and indirect effect of perceived ease of use, perceived usefulness, trust, and repurchase intention of customer Go-Jek online transportation in Malang. This study uses questionnaires as the research instrument with 120 respondents as th...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Merdeka Malang
2018-06-01
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| Series: | Jurnal Manajemen Dan Kewirausahaan |
| Subjects: | |
| Online Access: | http://jurnal.unmer.ac.id/index.php/jmdk/article/view/2067 |