Evaluation of the impact of calorie labeling on McDonald’s restaurant menus: a natural experiment

Evaluation of the impact of calorie labeling on McDonald’s restaurant menus: a natural experiment

Abstract Background The long-term effect of calorie labeling on fast-food purchases is unclear. McDonald’s voluntarily labeled its menus with calories in 2012, providing an opportunity to evaluate this initiative on purchases. Methods From 2010 to 2014, we collected receipts from and administered qu...

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Bibliographic Details
Main Authors: Joshua Petimar, Maricelle Ramirez, Sheryl L. Rifas-Shiman, Stephanie Linakis, Jewel Mullen, Christina A. Roberto, Jason P. Block
Format: Article
Language:English
Published: BMC 2019-11-01
Series:International Journal of Behavioral Nutrition and Physical Activity
Subjects:
Calorie labeling
Menu labeling
Nutrition policy
Natural experiment
Obesity prevention
Online Access:http://link.springer.com/article/10.1186/s12966-019-0865-7

Internet

http://link.springer.com/article/10.1186/s12966-019-0865-7

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