The Tourism Image of Region as an Instrument to Manage Its Investment Attractiveness
The article is aimed at researching the theoretical and practical approaches to the definition and formation of the tourism image of region; identifing the problems influencing formation of a positive image, and developing recommendations on improvement of tourism image in the context of attraction...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Research Centre of Industrial Problems of Development of NAS of Ukraine
2019-03-01
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Series: | Bìznes Inform |
Subjects: | |
Online Access: | http://www.business-inform.net/export_pdf/business-inform-2019-3_0-pages-102_107.pdf |