Market potential analysis: Case of food-processing industry companies
The paper presents the analysis of the situation with the market potentials in domestic food-processing companies. The analysis has been performed on the basis of the data provided by surveying 150 experts from companies operating in the field of foodstuffs industry. The assessments and parameter ra...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Srpsko udruženje za marketing
2006-01-01
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Series: | Marketing (Beograd. 1991) |
Subjects: | |
Online Access: | http://scindeks-clanci.ceon.rs/data/pdf/0354-3471/2006/0354-34710602101N.pdf |