FEATURE OF MODERN PUBLICITY INFORMATION AND ITS VALUE IS IN THE CONDITIONS OF NEW MARKET ECONOM

The article deals us about the features of modern advertising and its importance in terms of the market economic system.

Bibliographic Details
Main Author: A. Vitrenko
Format: Article
Language:deu
Published: Publishing Center "Kyiv University" 2013-04-01
Series:Vìsnik. Kiïvsʹkogo Nacìonalʹnogo Unìversitetu ìmenì Tarasa Ševčenka. Ekonomìka
Subjects:
Online Access:http://bulletin-econom.univ.kiev.ua/wp-content/uploads/2015/11/146_5.pdf