Globalising and localising translation strategies from rhetorical perspective: Rendering English headlines into Ukrainian

The paper develops an idea of globalising and localising strategies of media text translation in the framework of the rhetorical canons of invention, concerning selection of arguments; disposition, dealing with their arrangement; elocution, aimed at the choice of linguistic units; performance, under...

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Bibliographic Details
Main Author: Potapenko Serhiy
Format: Article
Language:English
Published: EDP Sciences 2021-01-01
Series:SHS Web of Conferences
Online Access:https://www.shs-conferences.org/articles/shsconf/pdf/2021/16/shsconf_tita2020_02001.pdf