THE MECHANISM OF ORGANIZATIONAL CULTURE TRANSFORMATION ININNOVATION COMPETITIVE ADVANTAGE FOR INTERNATIONAL BUSINESSSTRUCTURES

THE MECHANISM OF ORGANIZATIONAL CULTURE TRANSFORMATION ININNOVATION COMPETITIVE ADVANTAGE FOR INTERNATIONAL BUSINESSSTRUCTURES

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The article presents mechanisms of organizational culture formation and development in the conditions of cross-cultural interaction on the example of the international enterprise structures - Hyundai Motor Corporation group of companies and its affiliated structures are considered: «Hyundai Glovis»...

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Bibliographic Details
Main Authors: Lidia S. Leontieva, Svetlana M. Maksimova, Olga V. Sitnik
Format: Article
Language:Russian
Published: Plekhanov Russian University of Economics 2016-08-01
Series:Statistika i Èkonomika
Subjects:
организационная культура компании
конкурентоспо собность
кросс-культурные ресурсы
кросс-культурное взаимодействие
международные предпринимательские структуры
organizational culture of the company
competitiveness
cross-cultural resources
cross-cultural interaction
international enterprise structures
Online Access:https://statecon.rea.ru/jour/article/view/781

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https://statecon.rea.ru/jour/article/view/781

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