Psychological dimensions and practical strategies: MSME and mobile payment adoption
E-commerce security threats can undermine public confidence in electronic payments. In addition, most users are relatively unfamiliar with the technical details of electronic payment security. This study aims to determine the effect of price value, hedonic motivation, promotion and technology securi...
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| Format: | Article |
| Language: | English |
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Growing Science
2020-09-01
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| Series: | Management Science Letters |
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| Online Access: | http://www.growingscience.com/msl/Vol11/msl_2020_312.pdf |