THE PRECEDENT NAME IN THE MASS MEDIA TEXT: IMAGE OF SHVONDER AS A MEAN OF CHARACTERIZATION AND ESTIMATION
The precedent phenomena, to which the names of the heroes of literary works belong, are very typical for modern journalistic texts “charged primarily with negative emotions” (V.I. Shakhovsky) using indirect estimation methods: brief and expressive, with a wide range of connotative and associative li...
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| Format: | Article |
| Language: | English |
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Peoples’ Friendship University of Russia (RUDN University)
2019-12-01
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| Series: | RUDN Journal of Language Studies, Semiotics and Semantics |
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| Online Access: | http://journals.rudn.ru/semiotics-semantics/article/viewFile/21757/17219 |