THE STRATEGY DEVELOPMENT OF SMALL AND MEDUIM ENTERPRISES (SMEs) OF ACCOMMODATION AND FOOD SERVICE IN PHUKET

THE STRATEGY DEVELOPMENT OF SMALL AND MEDUIM ENTERPRISES (SMEs) OF ACCOMMODATION AND FOOD SERVICE IN PHUKET

This research aims to study the problematic conditions of small and medium enterprises, of hotels and food services, to provide a strategy for the development of small and medium enterprises, by providing hospitality and food services in Phuket by using integrated quantitative research which is divi...

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Bibliographic Details
Main Authors: Anusara Sawangchai, Hiran Prasarnkarn, Noppadol Chanrawang, Wanida Hancharoen, Pipop Somwaythee
Format: Article
Language:English
Published: Petra Christian University 2018-09-01
Series:Jurnal Manajemen dan Wirausaha
Subjects:
Strategy development
small and medium enterprises (SMEs).
Online Access:http://puslit2.petra.ac.id/ejournal/index.php/man/article/view/21106

Internet

http://puslit2.petra.ac.id/ejournal/index.php/man/article/view/21106

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