Improvement of methodical approaches to higher schools' marketing activity assessment on the basis of Internet technologies application
The paper substantiates the necessity of higher schools marketing activity developing on the basis of Internet technologies; suggests the technique of comprehensive assessment of functioning and quality of the site as the main tool of marketing activity on the Internet, substantiates the stages of i...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Webology Center
2014-06-01
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| Series: | Webology |
| Subjects: | |
| Online Access: | http://www.webology.org/2014/v11n1/a121.pdf |