A Three-Year Longitudinal Analysis of Social and Emerging Media Use in Public Relations Practice

New communications media have had a huge impact on the practice of public relations since the first weblogs, or blogs, appeared more than a dozen years ago. Since then these new communications media have developed into a number of different forms including text, images, audio and video through th...

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Bibliographic Details
Main Authors: Donald K. Wright, Michelle Drifka Hinson
Format: Article
Language:English
Published: Insitute for Public Relations 2011-07-01
Series:Public Relations Journal
Online Access:https://prjournal.instituteforpr.org/wp-content/uploads/2011WrightHinson.pdf