Islamic Education Marketing Discourse From Maslahah Perspective
The marketing paradigm has undergone a change from the rational level to the emotional level, and finally, the shift in the spiritual level. Such discourse results in different marketing strategies, especially the marketing applied by both profit and non-profit organizations. Educational institution...
Main Authors: | , , |
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Format: | Article |
Language: | Indonesian |
Published: |
UIN Walisongo
2021-04-01
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Series: | Nadwa |
Subjects: | |
Online Access: | https://journal.walisongo.ac.id/index.php/Nadwa/article/view/7375 |