BEHAVIORAL COMPONENTS IN RELATIONSHIPS OF ECONOMIC AGENTS (EXAMPLE OF THE UKRAINIAN CAR MARKET)
In neoclassical economics a concept of individual is seen as a logical thinking machine, which accurately analyzes all information received and, based on it, makes decisions that maximize his/her personal gain and minimize risks while achieving his/her goals. Such behavior of a person is called rati...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Scientific Route OÜ
2020-03-01
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Series: | EUREKA: Social and Humanities |
Subjects: | |
Online Access: | http://eu-jr.eu/social/article/view/1184/1172 |